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Are you buying wine the smart way?

Answer three quick questions to find out, and get $100 off your first case of Naked wines..

Let's do it

You buy a $7 wine from the bottle shop…what's the value of the juice inside the bottle?

75c
$2

Right!

The average $7 bottle sold in Australia only contains about 75c worth of wine.

The rest goes on marketing, shipping and packaging… leaving next-to-nothing for actual wine.

Next question

Nope!

The average $7 bottle sold in Australia only contains about 75c worth of wine.

The rest goes on marketing, shipping and packaging… leaving next-to-nothing for actual wine.

Next question

Okay, how about a $15 bottle?

$1.50
$3

Right!

Spend $15 and get $3 worth of wine — FOUR TIMES more.

That’s because every single extra cent is now going towards the juice.

Taking you from good fruit to legendary fruit. From good winemaking to passionate winemaking. You get the picture!

Next question

Nope!

Spend $15 and get $3 worth of wine — FOUR TIMES more.

That’s because every single extra cent is now going towards the juice.

Taking you from good fruit to legendary fruit. From good winemaking to passionate winemaking. You get the picture!

Next question

So the more you spend on a bottle of wine, the more you get?

Right!
Wrong!

Right!

In the average bottle, most of your money goes towards stuff you can’t taste — fancy packaging, tax and big budget marketing campaigns.

The truth is, there are only TWO things you can taste. Great grapes and talented winemaking.

And those cost a lot less than you might think…

Tell me more

Nope!

If you spend TOO much, you’re often just throwing your money down the drain.

Spend over $40 on a bottle of wine and you’re mainly paying for brand name and reputation.

Quality doesn’t get much better past a certain point, no matter how much cash you flash.

Tell me more

Where does most of your money go when you buy wine?

Grapes, winemaker
Fancy packaging, marketing, tax

Right!

In the average bottle, most of your money goes towards stuff you can’t taste – fancy packaging, tax and big budget marketing campaigns.

The truth is, there are only TWO things you can taste. Great grapes and talented winemaking.

And those cost a lot less than you might think…

Tell me more

Nope!

In the average bottle, most of your money goes towards stuff you can’t taste – fancy packaging, tax and big budget marketing campaigns.

The truth is, there are only TWO things you can taste. Great grapes and talented winemaking.

And those cost a lot less than you might think…

Tell me more

Want to know the real secret to buying great wine?

Yes
No

Good decision!

Here’s the real secret… spend less on expensive sales and marketing and more on the stuff you can taste.

That’s what we do at Naked Wines.

We support talented independent winemakers up front. It means they can spend more on making great wine and less on things you can’t taste.

Tell me more

Fair enough, that's your call...

Maybe we’re not right for each other.

But if you thought some of that made sense, here’s the real secret… spend less on expensive sales and marketing and more on the stuff you can taste.

Tell me more

As promised, you've earned yourself $100 of free wine!

All you need to do is click the big blue button below and we'll credit you with $100.

It's valid against any case of at least 12 bottles... and you can mix your own!

Enjoy!

Already got a voucher?

Claim my $100
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Sorry, we don't support your browser!

We only support Internet Explorer from version 11.

Please upgrade your browser

We currently support:

  • Google Chrome
  • Mozilla Firefox
  • Internet Explorer 11
  • Microsoft Edge
  • Safari
...or you can download our app